Repurika is a typeface family that explores a balance between neutral and expressive typographic voice with one letterform model. The typeface has its root in Times and twists its default status through the replication of the letterforms. The replication methods – facsimile, and manual and auto-tracing – are moderately applied on the Text version for functionality, while the Display version receives a radical interpretation to achieve a distinctive design. Despite the idea of replication, both styles conclude an original typeface consisting of 5-weight Text versions with its italic and one Display cut. The letterforms follow design decisions for the use of branding and editorial design, such as magazines.